Branded interactive game hopeful of success during awards season.
South Africa’s largest exporter of South African apples and pears, Tru-Cape Fruit Marketing has a fresh-fruit brand that is recognised in 104 countries around the globe. In its on-going attempt to punch above its weight class when it comes to
Fruit-Full game continues to grow
Usage figures for Tru-Cape Fruit Marketing’s branded educational game where players engage with the fruit growth, processing and sales, Fruit-Full, showed a 304.81% increase in active game players. There are over 4000 users of the game. Although audience profile figures
Educational branded game may be a global first.
When Tru-Cape Fruit Marketing, the largest exporter of South African apples and pears and one of the most recognisable fresh produce brands in South Africa, hired BIGBrave to design and build a game that would engage, educate and entertain the




