New book by fruit experts completes the trilogy.
Completing the trilogy, Tru-Cape Fruit Marketing’s New Varietal Expert, Buks Nel and Quality Manager, Henk Griessel, have completed their third book, this time dedicated to pears. People, Pears and the Stories they Share will officially be launched at the XIV International
Our Quality Manager to compete in inter-provincial tournament
Tru-Cape Quality Manager, Laetitia Moggee, played tennis at school and only started playing squash after. In 2011, she started playing squash doubles for the first time and loved the game. She played her first doubles IPT (Inter-Provincial tournament) in 2011 in
Tru-Cape’s National Sales Manager rides in Karoo 2 Coast 2022
The Lions Karoo to Coast Mountain Bike challenge, supported by Tru-Cape Fruit Marketing, is +/- 100km off-road race from Uniondale in the Karoo apple growing region of the Langkloof to Knysna. Tru-Cape growers in the area have been involved in
Tru-Cape grower Orla du Toit wins the Otter African Trail Run.
The Otter African Trail Run, held on Saturday, October 8 is considered one of South Africa’s most challenging races that covers 42km of treacherous rocky coastline, including crossing the dangerous Bloukraans River and through the Tsitsikamma Forest on South Africa’s
Women are being celebrated at Two-a-Day
Apple and pear processor Two-a-Day is one of the largest employers in the greater Elgin, Grabouw Villiersdorp and Vyeboom areas. Two-a-Day has been celebrating women since August but in October, a number of events are dedicated to raising awareness about the
One of the largest employers in Ceres pays staff earlier
Ceres Fruit Growers (CFG) has changed a near 100-year old practice to benefit its staff. According to Ceres Fruit Growers (CFG), one of the largest employers in the Ceres region, the lessons learned while coping with the COVID-19 pandemic have continued
Forthcoming 2022/2023 cherry crop
Tru-Cape’s Procurement Manager, Calla du Toit, says of the 2022/2023 season cherry crop that it is too early to comment on quality but the flowering period has been positive and they are seeing good bee activity so good pollination and
Innovative fresh-fruit brand links to Amapiano music trend
South Africa’s preeminent apple and pear brand, Tru-Cape, is again stretching the envelope in its marketing activities to increase fresh fruit sales. Tru-Cape, in what might even have been a global first for a fresh fruit brand, last year contracted the
Tru-Cape growers produce one million bins of fruit in 2022
Tru-Cape Fruit Marketing, the largest exporter of South African apples and pears, and wholly owned by its growers at Ceres Fruit Growers and Two-a-Day in the Grabouw Valley, has broken the one millionth producer bin record in a single season. A
High uptake of cash vouchers shows financial need
Tru-Cape Fruit Marketing is the largest exporter of South African apples and pears and also one of the largest local-market suppliers with more than 60% of its fruit remaining on the African continent and in South Africa. Each year Tru-Cape operates
