A remoulade of three varieties of apples, cabbage, raw beetroot, fennel and celery seeds
Food personality and the author of 10 cookbooks, Errieda du Toit (@Huiskok) created such a wonderful Instagram post about Tru-Cape apples we had to share it. She writes “I felt listless today, lacking my usual Sunday-in-the-Kitchen joy-de-vivre. Nearly abandoned my cooking
Tru-Cape uses TikTok to promote apple variety Kanzi.
Social-media platforms are no longer just sharing news and headlines but appearing in them too. As USA TikTok users claim they have become a powerful political voice, here, in South Africa, apple and pear brand Tru-Cape is using the TikTok
Media recognises Tru-Cape’s growers’ giveaway
We are grateful to the important role that our colleagues in the media have and continue to play to share some good news. In this case, reports about Tru-Cape's growers' fruit and food-parcel donations have been widely seen. We are
Food donations to communities in need
A 2013 South African National Farmer of the Year, grower and Tru-Cape company director, Rossouw Cillié learned the important lesson about never wasting food from his mother, Irene Cillié who passed away recently. “Our mother taught us that if our cup
Tru-Cape and Food Lover’s Market raise over 1 million meals to feed vulnerable South Africans during COVID-19 lockdown
Food Lover’s Market and partners have raised 1 030 888 meals to feed vulnerable South Africans through FoodForward SA during the COVID-19 lockdown period. The fresh produce retailer launched Hunger Month, an extension of World Hunger Day, in 2017. It
Tru-Cape thanks Eskom for uninterrupted power during peak picking season
Tru-Cape Fruit Marketing is the largest exporter of South African apples and pears and has almost completed its picking season on farms in Ceres, the greater Grabouw region and in the Langkloof. Ceres Fruit Growers (CFG) is a shareholder in Tru-Cape
Fruit industry jargon cheat-sheet
Sometimes knowing the right lingo can make you sound like an industry insider. Just like if you are on a game drive and the ranger says over the radio they’ve spotted an “Indlovo”, those in the know will expect to
A drive to escape poverty and the setting of achievable goals keys to Dimitri Jacobs’ success.
The Grabouw apple industry runs deep in Dimitri Jacobs’ blood although, growing up, he tried hard to escape it. Both his parents were farm workers, his father at Applethwaite and his mother at Appletiser. “My parents were strict and from
Two pears feature in Tru-Cape’s current promotional basket
Driving consumption of South Africa’s apple and pear crop is one of Tru-Cape Fruit Marketing, South Africa’s favourite apple and pear brand, and the largest exporter of the county’s pome (deciduous fruit with many seeds) crop, primary objectives. According to Tru-Cape
Staying safe during Covid-19
Tru-Cape has made a short video to help keep us safe during Covid-19 with top tips how to stay well. Click here to watch it.
