Crop down but solid earnings expected by SA’s biggest apple and pear exporter.
Although the total 2018 crop is down compared to last year, Tru-Cape still expects solid revenue for its grower shareholders. Roelf Pienaar, Managing Director of Tru-Cape Fruit Marketing, the largest exporter of South African apples and pears, into more than 104
FLASH GALA ™ set to disrupt the fruit industry.
With over a quarter of a million trees already purchased, Bigbucks, the improved Corder Gala apple strain, is now the most successful new variety in terms of orders placed in the history of the South African Plant Improvement Organisation since
Two weeks into Hunger Month and Food Lover’s Market shoppers demonstrate their generosity.
Initiative aims to raise enough money to provide 1 million meals to vulnerable South Africans through FoodForward SA Almost two weeks into the Food Lover’s Market’s - in partnership with Tru-Cape Fruit Marketing, Simpl. Juice and Rugani - World Hunger Month
R200, 000 raised for Grabouw sporting codes that help keep young people out of trouble.
On a sunny Saturday in March, three sporting codes - rugby, cricket and golf teamed together to collectively raise funds with a golf day. For Tru-Cape Fruit Marketing, the largest exporter of South African apples and pears, this event was especially
Hunger Month launches in all Food Lover’s Market stores on 01 May 2018
Food Lover’s Market - in partnership with Tru-Cape Fruit Marketing, Simpl. Juice and Rugani - is joining forces with FoodForward SA for the second consecutive year to feed vulnerable families in South Africa. During the month of May, Food Lover’s Market
First look at the tree that launched SA’s apple industry on April 17, 1662.
There was a strong North Westerly wind on April 17, 1662 as the first apple was picked on South African soil at The Company's garden. Today, to mark the birth of the apple industry in South Africa, Tru-Cape is pleased
Sampie Baron is sharing in the love of the land
Calla du Toit, an owner of Ouplaas Farm along with his wife Orla and father Josua says that the example of Sampie Baron is a good one as it demonstrates how when a staff member takes initiative that the results
Tru-Cape applauds Grade 11 learners from Overberg High.
The rolling hills of Caledon are also home to Overberg High School. As part of an industry outreach programme, Grade 11 learners in the school’s agriculture department, one of the few available in the Western Cape, visited Tru-Cape’s parent company
The first apple picked in SA is finally back on home soil.
For the first time in hundreds of years the progeny of the first apple picked at the Cape is back on South African soil. Although still in quarantine until 2019, the Witte Wijn Appel, the first apple recorded in the diary
Mother and daughter graduate university together.
Read this wonderful story about someone on Tru-Cape's team who graduated with her mom at the University of Stellenbosch recently. Heartiest congratulations to mum Benita and daughter Tinneke van Zyl who is on Tru-Cape's Quality Assurance team.




