Two-a-Day is SA’s first agribusiness to enjoy Top Employer status
Tru-Cape’s shareholder Two-a-Day recently became the first agribusiness in South Africa to be certified as a Top Employer nationally by the Top Employers Institute, based in the Netherlands. Companies must be at the forefront of people practices to achieve this status. “We
Tru-Cape ready to take advantage of apple opportunities in Thailand
South Africa’s leading exporter of apples and pears, Tru-Cape Fruit Marketing, has welcomed the news that apples can now be exported to Thailand again, following the granting of market access shortly before Christmas. Roelf Pienaar, the managing director of Tru-Cape, expressed
A rosy outlook for upcoming pome season thanks to new blushed pear varieties
With new blush pear varieties coming into play this season, Tru-Cape is gearing up for a pear season full of promise. “We are looking forward to a solid harvest with good volumes, which is encouraging. This year marks the first time
Optimism about South African cherry season not dampened by frost damage
Despite frost heavily affecting early cherry varieties, Tru-Cape’s cherry growers remain positive about the overall quality of this season’s harvest and the promising opportunities available in both local and international markets. “While there may be less fruit on the trees this
“Exciting phase” on horizon for fruit industry and Tru-Cape is set to seize the opportunities
The fruit industry is on the brink of an exciting phase packed with opportunities, believes Anton Rabe, the executive director at Hortgro. “I am incredibly bullish about the next five to ten years,” he shared with Tru-Cape’s management during a recent
Promising future for sought-after South African Pink Lady® apples
South Africa is rapidly establishing itself as the leading and preferred source of Pink Lady® apples from the Southern Hemisphere. According to Kantar data, Pink Lady® sales in the United Kingdom (UK) have risen by 13% over the past year, making
Three-day trail run now part of annual Eselfontein MTB festival
With entries pouring in for this year’s Eselfontein MTB happening from October 18-20 October, Tru-Cape, the main sponsor, along with the Ceres community, is getting ready to host hundreds of enthusiastic mountain bikers and trail runners in their beautiful valley.
Fruitbox appointed as exclusive agent for Zespri brand kiwifruit in East Africa
In an ongoing effort to align with strong and respected global fresh produce brands, Fruitbox Ltd. recently partnered with New Zealand post-harvest operator EastPack Ltd. to supply Zespri brand kiwifruit to Kenya. “We are excited to partner with EastPack via their
Tru-Cape bids farewell to industry giant Robert Zulch
A giant tree fell when Tru-Cape producer Robert Zulch (69) passed away over the weekend and it is with great sadness that Tru-Cape honours Robert’s legacy as a passionate pome fruit producer, innovator, mentor, and community leader. “Everything he did, he
Tru-Cape is striving to make sustainability strides
Tru-Cape Fruit Marketing is making significant progress towards its ambitious goal of reducing carbon emissions by 50% by 2030 and reaching net zero by 2050. “These objectives will help us, as an agricultural company, to minimise our environmental footprint, which is
